AKA Public Relations

Media Relations

Media relations is one of our core services! We work with both business and consumer publications – both online and print: from your favourite trade journal right the way through to your daily newspaper and consumer magazines. For many businesses the first introduction to PR is through a media relations campaign. With so many publications floating around, to be truly effective and get you out there, AKA ensures we target your key audiences.

Business to Business

If your business sells to other businesses, then we'll make sure your company is featured regularly in publications that your customers read. New products or services, achievements, investments to improve your business - we'll give the press the stories they need while still getting your messages across. We'll help you build up your reputation and profile through comment, interviews, sponsorship opportunities, editorial visits etc. We'll do the same in publications read by your peer group and other stakeholders too.

Consumer

National magazines and newspapers

We have strong links with all the home interest titles and the home and shopping editors on national newspapers, too. We also have our own contact list of more than 100 freelance journalists who regularly contribute to these titles. All clients who opt for our consumer PR service benefit from the following:-

Monthly ring rounds to keep abreast of what the magazines are working on
Annual visits to the magazines in person to keep them informed of our clients' products
Mailings of new product details and new brochures
Advising clients on requirements for product loans for makeovers

It's not easy getting into national press titles - there's a lot of competition; but we have a good record of success.

Regional newspapers and magazines

For those clients who want coverage in regional press we can:-

Prepare regular themed feature releases they'll want to print
Send details and photography of new products
Organise competitions or reader offers
Ensure your company comes across as a good place to work, or work with, by feeding local press with interesting stories about your progress
Arrange surveys or research which provide the facts and figures the media thrive on

Radio & TV

We have experience of rolling out campaigns to include radio and TV coverage. Jess and Jan are both experienced broadcasters and can represent your company if you're not comfortable in the limelight.

Online

The explosion of online forums, magazines and influential sites means communicating with the online community is now a critical part of any campaign. Our growing database of sites and contacts will help you reach this audience.

Privacy



	Media Relations Media relations is one of our core services! We work with both business and consumer publications – both online and print: from your favourite trade journal right the way through to your daily newspaper and consumer magazines. For many businesses the first introduction to PR is through a media relations campaign. With so many publications floating around, to be truly effective and get you out there, AKA ensures we target your key audiences. Business to Business If your business sells to other businesses, then we'll make sure your company is featured regularly in publications that your customers read. New products or services, achievements, investments to improve your business - we'll give the press the stories they need while still getting your messages across. We'll help you build up your reputation and profile through comment, interviews, sponsorship opportunities, editorial visits etc. We'll do the same in publications read by your peer group and other stakeholders too. Consumer National magazines and newspapers We have strong links with all the home interest titles and the home and shopping editors on national newspapers, too. We also have our own contact list of more than 100 freelance journalists who regularly contribute to these titles. All clients who opt for our consumer PR service benefit from the following:- Monthly ring rounds to keep abreast of what the magazines are working on Annual visits to the magazines in person to keep them informed of our clients' products Mailings of new product details and new brochures Advising clients on requirements for product loans for makeovers It's not easy getting into national press titles - there's a lot of competition; but we have a good record of success. Regional newspapers and magazines For those clients who want coverage in regional press we can:- Prepare regular themed feature releases they'll want to print Send details and photography of new products Organise competitions or reader offers Ensure your company comes across as a good place to work, or work with, by feeding local press with interesting stories about your progress Arrange surveys or research which provide the facts and figures the media thrive on Radio & TV We have experience of rolling out campaigns to include radio and TV coverage. Jess and Jan are both experienced broadcasters and can represent your company if you're not comfortable in the limelight. Online The explosion of online forums, magazines and influential sites means communicating with the online community is now a critical part of any campaign. Our growing database of sites and contacts will help you reach this audience. Privacy	Home Who we are What we do When we can help you Media relations Brochures and Information leaflets Newsletters Exhibitions Events Websites Advertising/Promotions Campaigns Where we do it from Why you should use our services How to contact us